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Tag: employee advocacy

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Content Marketing in Employment Branding – webinar 3 of 4

Employee advocacy

The next webinar in our series with The Martec is on “How to significantly increase the volume of content without a significant increase in costs .”

  • Employee advocacy program vs employee ambassador program – what is right for your organisation?
  • Maturity levels of employee ambassador/ advocacy programs (we’ve also built out a maturity model, so make sure you watch if you’re keen to get the slide)
  • Tactics for cost effectively increasing your content volume 

Watch it here: http://bit.ly/EBMwebinar3

Make sure you check out the other webinars in the series.

Enjoy 🙂

Posted on

Content Marketing in Employment Branding – webinar 1 of 4

using employee advocacy tools to build an employer brand

We partnered with the awesome guys at The Martec to develop a webinar series on content marketing in employer branding. We’ve gone real deep on the topics so I hope over the 4 x 1 hour webinars, that all questions have been answered!

Webinar 1 is on “How to maximise the benefits from employee advocacy tools like LinkedIn Elevate, Smarp, etc.” to build an employer brand.

  • Common challenges faced by organisations using employee advocacy tools
  • Identifying the best content mix for your platform
  • Considerations for leveraging employee advocacy tools to build employer brands
  • Tactics for getting the most value from your current (or future) tools 

Watch it here: https://bit.ly/2CjORUu  

And make sure you get in contact if you want to discuss this any more.